Why We Started
A few years ago our family learnt that our precious oceans were under great threat from plastic pollution. We started by reducing our own plastic consumption but soon realised it was difficult to keep a plastic-free home, especially in busy family life. We knew we weren’t alone and that there were many other ocean lovers out there so we set out to simplify sustainable living. We have created a straight-forward, flexible subscription for replacing your household’s toothbrushes with biodegradable, plastic-free brushes.
We’re incredibly passionate about the natural beauty of our planet. Our oceans cover 70% of the planet and all its marine life are the heart and soul of it. But plastic is choking our seas. Eight million tonnes of plastic end up in the oceans every year, killing and harming marine life. A BlueRock bamboo toothbrush subscription not only helps reduce your plastic usage and but helps support marine life conservation too. We donate 10p for every toothbrush sold.
BlueRock is owned and ran by the most powerful team there is - the family unit. We’ve used our low impact lifestyle to inspire others to live more sustainably. No matter how many under your roof - just the two of you, you and a few teenagers or maybe a small tribe of little people running around - we’ve got you covered.
We also developed our BlueRock Mini’s - bamboo toothbrushes just the right size for little hands. These cute brushes teach your kids about plastic-free living and why it’s so important. And of course, brushing with bamboo is way more fun than plastic!
Simplifying Sustainable Living
We know how hectic modern life can get, especially a busy family life, so we kept it simple. You choose how many you’ll need of adult and kid brushes, how often you want your toothbrushes replaced, and boom! You’re all set up. And if you decide you want to cancel your subscription, you can do that at any time. No nonsense.